Retell is a revolutionary startup that is set to build the biggest audio AD network by converting websites into podcasts narrated by high-quality synthetic voices. With the aim of mass voicing news content and distributing audio versions on the internet, Retell’s service is based on artificial intelligence and allows for efficient and cost-effective audio recording and distribution.
The Power of Audio
Audio articles have a multitude of benefits, including reducing the outflow of visitors who do not have the opportunity to read content, increasing the average session time, and favorably affecting behavioral factors and SEO. With an audience on the internet looking for more convenient ways to consume content on the go, mass voiceover of articles will give them the opportunity to listen to articles on websites. Retell takes advantage of this opportunity by placing audio inserts in front of each audio article to inform the audience about current offers and promotions.
Main Features of Retell
Retell’s service uses synthesized voices to voice any text content in three dozen major world languages and dialects. The ability to place audio inserts with announcements at the beginning or end of articles for a mass agenda for the entire audience allows for a new source of promotion for advertisers. Retell attracts a new audience with the product that prefers audio and monetizes existing traffic while involving the current audience. The created audio content is distributed on podcast and music streaming platforms to achieve maximum coverage.
The Retell Model
The purpose of connecting sites is to create the largest and most unique advertising network of voiced sites. Each audio listening is accompanied by a short advertising message, bringing Retell $7 for every 1000 auditions, part of which goes to the site. Sites can buy a premium tariff to disable advertising. All public synthetic voices are available inside the system, about 150 pieces, and more than 70 languages are supported.
Monetizing Audio Traffic
At the moment, a third-party relay platform (Triton Digital) is being used to monetize audio traffic. After its implementation, advertising will be sold directly to advertisers, which will increase CPM, reduce platform costs, and increase revenue.
Retell is an innovative startup that is set to build the biggest audio AD network by converting websites into podcasts narrated by high-quality synthetic voices. With the benefits of audio articles, Retell is set to attract a new audience, monetize existing traffic, and involve the current audience. Its efficient and cost-effective service is based on artificial intelligence, making it a revolutionary force in the audio content distribution industry.
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