Key Takeaways:
- Sobo is revolutionizing SME management and consulting services using AI to deliver actionable insights.
- The platform integrates with a company’s existing cloud-based applications to build a detailed data profile and benchmarking.
- Business owners can use this profile to get expert advice from Sobo’s vetted network of consultants, helping them to improve their businesses.
- Sobo aims to make consulting services accessible and risk-free for small and medium-sized businesses.
The world of consultancy and management services for small and medium-sized enterprises (SMEs) is experiencing a transformative shift, powered by disruptive technologies such as Artificial Intelligence (AI). At the heart of this revolution is Atlanta-based startup Sobo. Founded by Frank Lazaro and Robert Burke, Sobo is modernizing the way SMEs monitor their health and leverage insights to build profitable and sustainable businesses.
Sobo’s unique platform addresses a pertinent problem: SMEs often struggle to comprehensively understand and evaluate their business performance due to a lack of expertise and resources. The need for affordable and reliable consulting is real, but the available options often fall short. Sobo steps in here, providing AI-driven insights that empower businesses to make informed decisions and strategies.
So what sets Sobo apart in this domain? Its innovative integration strategy is the most noteworthy differential. Sobo’s platform incorporates with businesses’ existing cloud-based financial, HR, and CRM applications, thereby creating a comprehensive data profile of the company. This data is then used to populate a dashboard, offering key metrics and peer benchmarking for management, and giving businesses a deeper understanding of their performance, needs, and areas of improvement.
Moreover, Sobo mitigates the risk of engaging a consultant. The platform allows data to be anonymously accessible to a vetted network of consultants, who can then provide clear evaluation and advice (termed as “Insights”). Over time, these Insights are expected to evolve into an AI predictive model, further reducing the risk and maximizing the value of consultant-engagement for SMEs.
Looking to the future, Sobo is poised to become a game-changer in the consulting and SME management space. As businesses increasingly recognize the potential of data-driven insights, the demand for platforms like Sobo is expected to surge. This Atlanta startup is ready to meet that need, with continual innovations aimed at improving not just the access to, but the efficacy of SME consultancy and its subsequent impact.
With AI at its core, Sobo marks the dawn of a new era in consultancy – one where SMEs are better placed to understand their businesses’ health, scale their ventures, and drive profitability. For updates and more information on how Sobo is revolutionizing SME management and consulting services, please visit their website, follow them on Twitter, or connect with them on LinkedIn.
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