Influential Marketing Startups Redefining the Industry in New York, USA 2023

In the bustling city of New York, marketing startups are on the rise, creating innovative ways to communicate with and understand consumers. From unique ad-tech companies to martech platforms, these startups are reshaping the marketing game with their inventive concepts and solutions. Here, we look at some of the most exciting and promising marketing startups currently based in the Big Apple.

These startups are not only redefining the marketing industry but are also influencing the development of adjacent industries like fintech, digital media, and retail technology. Combining emerging technologies such as artificial intelligence and machine learning with traditional marketing strategies, these companies are achieving new levels of customer engagement and brand growth.

What all of these startups have in common is their dedication to pushing the boundaries of what’s possible in marketing. With every new idea and concept, they’re bringing a breath of fresh air to the industry and setting trends that could potentially disrupt the whole marketing landscape.

Prizeout

Prizeout is an ad-tech company that revolutionizes the concept of withdrawals by turning them into a tool for customer acquisition, retention, and loyalty. Founded by Brendan Grove, David Metz, and Matthew Denham, it operates at the intersection of advertising platforms and fintech.

Canela Media

Started by Isabel Rafferty, Canela Media operates as a dynamic digital media company, offering various services in the advertising, audio, digital media, and marketing industries.

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Adelaide

Adelaide, co-founded by Diane deCordova and Marc Guldimann, is a digital marketplace working in the digital marketing, marketing, marketplace, and service industry sectors.

Marpipe

Founded by Dan Pantelo, Marpipe is a martech platform that automates the creative testing process for brands and agencies, working in the advertising, internet, and marketing domains.

PreShow

PreShow, led by Stacy Spikes, offers a unique platform where consumers can earn the ability to see movies in theaters for free. PreShow operates within the advertising, marketing, and media and entertainment industries.

Lionize

Lionize, created by Chris Buetti, is a software platform that enables brands to partner with influencers at scale. The startup specializes in advertising, internet, marketing automation, social media, and software.

Otis

Otis, founded by Clarence Williams, Miguel Guerrero, and Rodolphe Ködderitzsch, is a digital marketing automation platform for small businesses, leveraging technologies like artificial intelligence.

Endear

Endear is a startup co-founded by Jinesh Shah and Leigh Sevin, that focuses on consumer CRM, empowering retail teams to amplify their sales both in-store and online through the power of relationships.

The Luupe

The Luupe, founded by Keren Sachs, is a unique platform for professional creators and brands to seamlessly collaborate and make work together in the advertising, communities, content, marketing, and photography industries.

Parsempo

Parsempo, initiated by Avi Schapiro, is an AI-powered performance marketing and advertising platform for Digital signage and Digital Out of Home (DOOH).

MBN Brands

MBN Brands is a partnership created to acquire, operate, and grow businesses. It operates within the brand marketing, business development, and financial services industries.

Salesbeat

Salesbeat, co-founded by Alexander Stefanciw and Veena Giridhar Gopal, uses big data & machine learning to eliminate stock outs of your favorite and most relied on brands, at supermarkets.

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PushSend

Created by Eric Diamond, PushSend is a SaaS marketing platform that combines email campaigns, landing pages, and event marketing, giving new dimensions to IT marketing.

BIG HAPPY

BIG HAPPY, specializes in the fields of marketing and advertising, contributing to business development.

MRI-Simmons

MRI-Simmons is the leading provider of insights on the American consumer. It operates in the consumer research, information services, market research, marketing, and professional services industries.


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